Page 6 - TAM Review 2019
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SECTION 1: WELCOME
Welcome to the TAM Review of TV for 2019.
In 2019, quality TV content was enjoyed by hundreds of thousands
of people in Ireland every day. It was powered by new technologies
to make TV available anywhere, any time, on any screen to the Irish
viewing public. Our Annual Review aims to help you understand
how TV evolved over the last year. We have plenty of data here to
share with you-all the TV facts and figures that you need to know.
If you want some clever opinions alongside your cold hard facts and
stats, we have some great insight pieces from Fiona McCann and
Jenny Legge along with the World Federation of Advertisers charter.
In 2019 TAM Ireland continued to work with Nielsen to provide TV
viewership data and to support the TV advertising industry through
research, education and industry development:
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