Page 2 - TAM Ireland | 2016 Review
P. 2
WHO IS TAM IRELAND
TAM Ireland strive, through best practice, to drive TV audience
measurement forward. Our ambition is to measure all video
content and provide precise viewership data on broadcast content
across all platforms and we are committed to excellence vision and
adaptability.
The members of TAM Ireland are RTE, TV3, TG4, Eir Sport, Sky
Ireland, Channel 4, Viacom, UTV and the main Irish media buying
agencies. We commission Nielsen TV Audience Measurement to
carry out the actual measurement service.